Russell Brand Faces Backlash for Endorsing “Magical Amulet” to Ward Off “Evil” WiFi Signals
Russell Brand found himself in the spotlight on October 15, as social media erupted with reactions to an advertisement featuring him endorsing a “magical amulet” that purportedly safeguards users from detrimental energies emitted by wireless devices.
In the promotional video, Brand strolls through a garden, clutching a suitcase, and donning the amulet, confidently asserting that it shields him from “all the various signals out there.”
“Airports are brimming with WiFi and all sorts of malevolent energies. Think about the multitude of phones and signals, both corruptible and corrupting,” he elaborates.
Brand goes on to imply that the amulet enhances his strength, showcasing his purported newfound power by effortlessly lifting and lowering the suitcase.
The video quickly became a target for ridicule, with one widely circulated post highlighting Brand’s use of a wireless microphone in the clip, juxtaposed with his cautionary words about wireless technology hazards.
While some speculated that the video might be satirical, Brand is officially affiliated with the company and has previously created promotional content for them on his platforms.
The company marketing the self-proclaimed magical amulet, priced at $239.99, asserts that exposure to electromagnetic fields could lead to adverse health effects.
They claim that the product aims to “mitigate the potential harmful impacts of artificial EMFs by establishing an environment that nurtures the body’s natural electromagnetic functions without disrupting the communication capabilities of wireless devices.”
Contrarily, the World Health Organization (WHO) has stated that “current evidence does not substantiate the presence of any health risks from exposure to low-level electromagnetic fields.”
Furthermore, the WHO clarifies, “Mobile phone users are exposed to field levels significantly higher than those in typical living environments. Nevertheless, these escalated levels do not seem to induce harmful consequences.”
Russell Brand, remade as a right-wing Christian influencer, is now selling a "magical amulet" that protects you from WiFi signals and other "evil energies." Only $239.99 per amulet. pic.twitter.com/zcJg5tgOrV
— Will Sommer (@willsommer) October 15, 2024
The TikTok video initially surfaced on the company’s TikTok page but is presently inaccessible on their profile.
In a separate context, in 2023, Brand faced allegations of rape, sexual assault, and emotional abuse by four women spanning from 2006 to 2013.
While the “magical amulet” endorsed by Brand may have stirred controversy and skepticism, the discourse it ignited sheds light on the importance of critically evaluating claims related to health and technology. As society navigates the ever-evolving landscape of wireless advancements, it becomes imperative to rely on scientifically-backed information to make informed decisions about our well-being.
Brand’s involvement in the promotion of the amulet serves as a reminder of the influence celebrities wield and the responsibility that comes with endorsing products that make health-related assertions. The incident underscores the significance of scrutinizing such endorsements and seeking guidance from reputable sources when assessing the potential impacts of modern technologies on our health.
As the digital age continues to shape our daily lives, separating fact from fiction in the realm of health and technology remains a crucial endeavor. While the allure of quick fixes and miraculous solutions may be enticing, a discerning approach grounded in scientific evidence is paramount in safeguarding our well-being amidst the technological revolution.
