Who is Ashton Hall? The Morning Routine Meme Explained
Ashton Hall has become a household name on the internet, thanks to his wildly unconventional morning routine that has sparked a flurry of memes and jokes about its “unrealistic” nature.
This fitness influencer and health coach unexpectedly captured the attention of social media users after sharing his detailed morning regimen. The video, which was originally posted on Instagram in early February 2025, showcases Hall starting his day at the crack of dawn—specifically, at 3:50 A.M.—with a series of rather unusual habits.
The morning routine pic.twitter.com/HLhpwpKib8
— Tips For Men - Fashion | Essentials | Luxury (@tipsformenx) March 20, 2025
What was meant to be motivational content quickly morphed into a viral sensation when it was shared on X in March. The routine became a hot topic, drawing widespread humor, memes, and even ridicule for its impracticality.
Hall’s morning kicks off with him waking up before 4 A.M. and removing tape from his mouth—a technique he claims encourages nasal breathing. Following this, he brushes his teeth, engages in a 20-minute workout, journals, and then plunges his face into a bowl of ice water. After this invigorating start, he heads to the gym, goes for a swim, and returns home to prepare for his online coaching sessions, repeating the ice water dunk along the way.
Throughout the video, Hall is seen exclusively drinking Saratoga Spring Water and even rubs a banana peel on his face, asserting that it promotes healthy skin. His Instagram Reel has racked up an impressive 157 million views and 6 million likes. However, the routine truly exploded in popularity when it was reposted to X on March 20 by the account tipsformenx, where it amassed a staggering 553.1 million views and over 142,600 likes.
Crying cuz this just appeared on my TLpic.twitter.com/ssNG8aqv8y https://t.co/NvJEGrB2Pr
— rondo. (@Koffy_9) March 21, 2025
As expected, the internet responded with a wave of memes and jokes, poking fun at Hall’s extreme habits and intense dedication. One particularly viral response came from user kirawontmiss, who quipped, “Bro woke up at 4 A.M. to spend 6 hours bullsh*tting,” which received over 459,000 likes. This kind of humor resonated with many, as users found it relatable to poke fun at such an intense routine.
Another user, Koffy_9, contributed to the meme frenzy by sharing a parody clip that mimicked the routines of fitness influencers. Captioned, “Crying cuz this just appeared on my TL,” the post quickly gained traction, amassing over 405,000 likes. The memes didn’t stop there; they also highlighted Hall’s frequent ice-water dunks and his exaggerated productivity. On March 21, user AlpelDokkan shared screenshots of Hall diving during a swim session, captioned, “THIS IS DESTROYING ME BROOOOOO HE FLOATED FOR 4 MINUTES,” which earned 828,000 likes.
THIS IS DESTROYING ME BROOOOOO
— Alpel #ThankYouToriyama (@AlpelDokkan) March 21, 2025
HE FLOATED FOR 4 MINUTES https://t.co/x5pk2wymEv pic.twitter.com/LITbnPn6rV
Another humorous post featured a shopping cart filled with Saratoga Spring Water and bananas, captioned, “Am I forgetting anything?” This post racked up an impressive 700,000 likes, showcasing just how much the internet has embraced Hall’s eccentric habits.
am I forgetting anything pic.twitter.com/MYHMAWZMRz
— matt (@computer_gay) March 22, 2025
The meme has evolved into an inside joke across X, with users posting pictures of water bottles, bananas, and ice to symbolize Hall’s quirky morning rituals. Meanwhile, other creators have jumped on the bandwagon, parodying his routine and garnering millions of views in the process.
Interestingly, the buzz surrounding Hall has had a tangible impact on the market. Primo Brands, the parent company of Saratoga Spring Water, has seen a notable increase in its valuation over the past week. As of now, MarketWatch estimates that the stock will be worth $33.27 a share when the market opens on Monday, up from $29.89 on March 10. While it’s clear that this meme isn’t the sole reason for the company’s stock performance, it’s hard to ignore the free marketing boost they’ve received from Hall’s viral routine.
Despite the flood of memes, Hall, who boasts an impressive 8.7 million followers on Instagram, remains unfazed. He continues to share variations of his morning rituals, each featuring the now-iconic ice dunk that has become synonymous with his brand.
